Top//Ganni

Jeans//Mardou&Dean

Heels//HeleneWestbye

Clutch//byMAGMALOU

Earrings//Prada

Rings//Theory&MariaBlack

I går var vi på lanseringen av Helenes nye sko-kolleksjon i en butikk kallt Internasjonal Playground som ligger veldig sentralt i Broom Street. Super koselig kveld, og møtte blandt annet stylisten til David Guetta som har flere andre store navn på lista også. Hun fikk med seg et par Helene Westby sko, og hun elsket mange av kjolene fra vår neste byMAGMALOU kolleksjon som jeg viste henne bilder av. Vi får se hva som skjer…;)

Mah gal Helene Westby launched her new collection @ the trendy store called International Playground in Broom Street, which is a consept store with focus on svandinavian design. The event was sponsored through the Norwgian Consulate, and I think it’s super cool for them to get involved in supporting Norwegian design getting established abroad. Met some really interesting folks, and I’m inspired to establish byMAGMALOU on the international market a bit sooner than I had planned for. Originally I felt like waiting for at least 3 more seasons, but who knows, maybe it’ll happen sooner;)

Norwegian fashion journalist in Dagens Næringliv and author of the new book about the Norwegian Fashion Industri, “Avkledd”, Jorunn Sofie Aartun also came by.